New York • since 2010
With our exclusive HairBotox treatments, hair straightening procedures and matching care products, we offer you the keys to radiant hair and happy customers. VelvaCrown is proud to represent MK exclusively in Europe. Let us enrich your salon offerings together and transform your customers into true hair beauty.
Miami • since 2005
With Softliss you get the ultimate solution for straightening hair treatments. Give your clients beautiful, sleek hair effortlessly. Discover Softliss products.
Hairbotox • since 2019
The little miracle
Add the shine of the HairBotox revolution to your salon! Discover our advanced hair care that transforms dull hair into silky splendor. Become part of the change and increase your salon sales with HaarBotox – for radiant customers and a radiant reputation!
velvacrown • premium straightening iron
Get your premium straightening iron home
Wide plates, up to 250°C, titanium coating - for versatile styling. Easy to use, great results. Includes thermal bag.